Mr. Kennedy utilizes unconventional approaches to raise funds and awareness in order to compete with the well-funded Biden and Trump campaigns. For instance, he hosts comedy events like the “Night of Laughter” featuring comedians and offers unique experiences like ziplining adventures to supporters who donate. These non-traditional fundraising methods help Mr. Kennedy’s campaign stand out and attract support from a diverse range of individuals. The hybrid PAC reported approximately $41.5 million at the end of March, as per an FEC filing on April 15. President Barack Obama and President Bill Clinton co-hosted a fundraising event with President Biden in New York on March 28, raising $25 million. In comparison, President Trump’s official campaign PACs and allied groups held around $110.3 million at the end of March. The Donald J. Trump For President 2024 Inc. PAC had about $45.1 million according to the April 20 FEC filing. Trump 47 raised over $50 million in April through a fundraiser.
Non-traditional fundraising events are crucial for Mr. Kennedy to reach voters due to the financial advantages held by President Trump and President Biden. These events also allow him to connect with Americans in unique ways. Mr. Kennedy’s campaign manager and daughter-in-law, Amaryllis Fox Kennedy, emphasizes the importance of human connection in politics, which Bobby Kennedy Jr. excels at through his interactions with supporters at events and on social media.
Despite his opponents’ financial advantages, Mr. Kennedy believes there is a path to victory in the upcoming election. Polls have shown that a majority of American voters are seeking an alternative to the two major parties, making the current political climate favorable for an independent candidate like Mr. Kennedy. His appeal among independent voters and various demographic groups has been growing, giving him confidence in his ability to secure a significant portion of the vote.
Mr. Kennedy’s unique fundraising strategies, focus on human connection, and engaging campaign events continue to attract supporters and broaden his appeal. His commitment to staying connected with voters through experiences, fitness, and personal interactions sets him apart from traditional political candidates and resonates with a diverse range of Americans. Kennedy was playfully asked if he would consider challenging Presidents Biden and Trump to a cliff diving competition. “I’ll begin by challenging them to a debate,” he responded with a chuckle as he got ready to participate in the second “Night of Laughter” event. Austin Alonzo contributed to this report.
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